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Medical Group Management Association

Medical Marketing Enterprises

  • AAO 2018 | Chicago Presentations
    Healthcare and medical internet marketing lectures given at the AAO 2018. Please download and share.The post AAO 2018 | Chicago Presentations appeared first on Medical Marketing Enterprises, L.L.C..
    - 29 days ago, 12 Nov 18, 8:30pm -
  • Lecture Schedule @ AAO 2018 Chicago
    Going to Chicago for AAO 2018? Here's our lecture schedule. Hope to see you there!The post Lecture Schedule @ AAO 2018 Chicago appeared first on Medical Marketing Enterprises, L.L.C..
    - 70 days ago, 2 Oct 18, 7:01pm -
  • AAO 2017 Presentations | Randall Wong
    Here are my presentations just delivered at the AAO 2017 meeting. Please email me if you have questions!The post AAO 2017 Presentations | Randall Wong appeared first on Medical Marketing Enterprises, L.L.C..
    - 3 Dec 17, 4:06pm -
  • Guest Blogging to Increase SEO and Backlinks
    Ready for some great ways to improve your website traffic and SEO? Consider giving an interview (HARO). guest blogging or participating in a community forum.The post Guest Blogging to Increase SEO and Backlinks appeared first on Medical Marketing E…
    - 26 Oct 17, 11:42pm -
  • Juggling Multiple Social Media Accounts
    Managing your website and social media platforms can be especially challenging with regard to time. Here are some ways to reduce the time strain.The post Juggling Multiple Social Media Accounts appeared first on Medical Marketing Enterprises, L.L.C…
    - 17 Sep 17, 2:24pm -
  • Google Ranks Web Page, Not Websites |
    Search engines rank individual web pages. This means that each of your web pages can rank well given attention to SEO. Use this concept to avoid a common SEO mistake with your About pages.The post Google Ranks Web Page, Not Websites | appeared fir…
    - 24 Aug 17, 3:24pm -
  • Paid Advertising
    Ever consider using paying for traffic? Here are some common ways to use paid advertising and a short discussion as to which is best to improve your traffic.The post Paid Advertising appeared first on Medical Marketing Enterprises, L.L.C..
    - 1 Jun 17, 2:17pm -
  • 3 Reasons to Use Video to Expand Your Following
    Ever consider using video to reach out to your patients? Video is often a better educational tool and is more engaging. Video should cost nothing, too. The post 3 Reasons to Use Video to Expand Your Following appeared first on Medical Marketing En…
    - 4 May 17, 12:33pm -
  • Use Email Address List to Grow Your Practice
    Are you collecting email addresses in your office and on your site? Here's how to use those email addresses to connect with your patients and followers and grow your practice.The post Use Email Address List to Grow Your Practice appeared first on M…
    - 6 Apr 17, 2:39pm -
  • Interview with Steve Christiansen, M.D. | Successful Twitter Use in Medicine
    Here's how an ambitious ophthalmology resident has already started an eye health website and has used Twitter to promote himself, the AAO and his university department.The post Interview with Steve Christiansen, M.D. | Successful Twitter Use in Medi…
    - 23 Mar 17, 2:21pm -

Healthcare Success Strategies

  • [PODCAST] Healthcare Mergers & Acquisitions: Prepare Your Marketing Team
    If your healthcare organization is not already involved in mergers and acquisitions in some form, it probably will be within the next few years. Today’s podcast guests want to help organizations like yours navigate through mergers and acquisitions…
    - 26 days ago, 15 Nov 18, 12:08am -
  • Organic Healthcare Marketing: To DIY or Not to DIY?
    Eventually, every digital marketing specialist hears this phrase from a current or would-be client: “We can do this ourselves.” Usually, we hear this in regards to organic digital marketing. While paid digital advertising is a short-term strategy…
    - 28 days ago, 13 Nov 18, 6:42am -
  • [PODCAST] Your Social Media Policy: The Missing Piece in Healthcare Marketing
    Every company should have a social media policy—and most healthcare organizations already do. Too often, however, that policy is a document handed to new employees that gets lost in the shuffle. It may only be a few forgotten lines in an employee h…
    - 34 days ago, 7 Nov 18, 11:27pm -
  • Waze Advertising in Healthcare: A New Kind of Billboard
    “Location, location, location.” It used to be one of the most important factors when starting up a new practice location (or any other healthcare business). But the way people find healthcare is changing rapidly. Today, it’s easy for your compe…
    - 35 days ago, 6 Nov 18, 6:40am -
  • [PODCAST] Healthcare Thought Leadership: Building a Plan from the Ground Up
    One of the things I love most about my job is the opportunity to meet with some really great people doing amazing work in healthcare. Recently, I spoke with Johnny Smith, Senior Director of Marketing and Communications at Ascension Health, the nation…
    - 40 days ago, 31 Oct 18, 11:42pm -
  • Hispanic Mobile Marketing Trends: Reaching Smartphone “Super Consumers”
    Hispanics are known as mobile “Super Consumers”: the most active smartphone users of any demographic in the U.S. In fact, according to Nielsen, Hispanics spend about 14 hours a week using smartphone apps and searching online on their phones. As t…
    - 42 days ago, 30 Oct 18, 4:00am -
  • [PODCAST] How Hospitals Are Optimizing Their Primary Care Footprints
    Each year, the Society for Healthcare Strategy & Market Development (SHSMD) puts on a very successful event in association with the American Hospital Association—and it’s not just for hospitals. Take James Robberson’s topic from SHSMD 2018: “…
    - 47 days ago, 25 Oct 18, 5:55am -
  • Patient Loyalty: How to Build and Maintain Relationships in the New Age of Healthcare
    This week, I’m leaving my doctor’s office. I see a friendly, highly experienced nurse practitioner at my primary care physician’s office, and I trust her expertise. But I simply cannot put up with the lack of communication and scheduling issues…
    - 49 days ago, 23 Oct 18, 5:49am -
  • [PODCAST] The Patient Voice: Incorporating Feedback into Your Strategies
    As a healthcare marketer, I strongly believe in the importance of listening to and understanding the patient voice. And today’s podcast helps guide hospitals and healthcare organizations of all sizes on how to do just that. I had the opportunity to…
    - 54 days ago, 18 Oct 18, 12:04am -
  • Digital Ads and Healthcare: What Makes Some Companies So Successful?
    In marketing, the Pareto principle—or the 80/20 principle—applies to a lot of what we do. For example, more often than not, 20% of the healthcare organizations in any given demographic are responsible for 80% of the ad space. The rest are missing…
    - 56 days ago, 16 Oct 18, 6:36am -

Medical Practice Management

  • Explaining and Improving the Know, Like & Trust Factor for Medical Practices [89]
      Explaining and Improving the Know, Like & Trust Factor for Medical Practices Guest: Brian Dooley, Founder of Independence Digital Brian Dooley, Founder of Independence Digital, describes his Know, Like & Trust strategy for improving relationships…
    - 7 days ago, 4 Dec 18, 11:30am -
  • Attracting Specific Patients To Your Practice By Becoming An Authority [88]
      Attracting Specific Patients To Your Practice By Becoming An Authority Guest: Brian Dooley, Founder of Independence Digital Brian Dooley, Founder of Independence Digital, discusses how becoming an authority can help you attract the right kind of p…
    - 36 days ago, 5 Nov 18, 11:30am -
  • A New Device for Testing Diabetic Neuropathy [87]
    A New Device for Testing Diabetic Neuropathy Guest: Dr Boris Golosarsky of Prosenex Viv Hudson and Michael Berg of Ancillary Medical Solutions speak with Dr Boris Golosarsky, the inventor of a novel device for in-office testing for diabetic neuropath…
    - 46 days ago, 26 Oct 18, 10:30am -
  • The Empowered Patient Journey [86]
    The Empowered Patient Journey The Empowered Patient Journey Guest: Madeleine Silva, CEO of Freedom Switch Madeleine Silva, CEO of Freedom Switch talks about the Empowered Patient Journey and how physicians can leverage it to market their practices. T…
    - 78 days ago, 24 Sep 18, 10:30am -
  • Transitioning Towards a Process-Driven Practice [85]
      Guest: M. Ryan Williams, CEO of ProcessPlan M. Ryan Williams, CEO of ProcessPlan, describes the benefits of transitioning your practice to a process-driven one including improved efficiency, discovering bottlenecks, and enhanced employee on-boardi…
    - 99 days ago, 3 Sep 18, 10:30am -
  • The Clarifying Lawful Overseas Use of Data (CLOUD) Act [84]
    The Clarifying Lawful Overseas Use of Data (CLOUD) Act Guest: Mike Meikle, CEO of SecureHIM Mike Meikle, CEO of SecureHIM, introduces us to the Clarifying Lawful Overseas Use of Data (CLOUD) Act, part of the recently signed Omnibus Act of 2018 and it…
    - 6 Aug 18, 10:30am -
  • Ancillary Services to Help Physicians Meet MACRA [83]
    Ancillary Services to Help Physicians Meet MACRA Guest: Michael Berg and Viv Hudson of Ancillary Medical Solutions Michael Berg, CEO of Ancillary Medical Solutions and Vivien Hudson, pharmacist and Marketing Manager at Ancillary Medical Solutions dis…
    - 20 Jul 18, 10:30am -
  • Top Information Security Concerns for Healthcare [82]
    Top Information Security Concerns for Healthcare Guest: Mike Meikle, CEO of SecureHIM Mike Meikle, CEO of SecureHIM, discussed the top security concerns in healthcare today and why mobile is an especially significant vulnerability for medical practic…
    - 11 Jul 18, 10:30am -
  • Blockchain Technology and Healthcare [81]
    Blockchain Technology and Healthcare Guest: Chris Plance, Founder and CEO of Veris Foundation Chris Plance, Founder and CEO of Veris Foundation explains blockchain technology and its potential applications in healthcare. An example of blockchain tech…
    - 4 Jul 18, 10:30am -
  • Update on CyberSecurity Breaches [80]
    Update on CyberSecurity Breaches Guest: Mike Meikle, CEO of SecureHIM Mike Meikle, CEO of SecureHIM, presents the latest in cybersecurity breaches including Spectre and Meltdown, Equifax, Financial Industry ransomware, and healthcare exposure. Why fi…
    - 25 Jun 18, 10:30am -

Medical Web Experts